Just listening to the audio book. Not because I prefer to listen rather than read, it’s quite the opposite really. I find the act of reading, either ink on paper, or digital text, is an entirely different process. Reading gives me the opportunity to have an internal dialogue while processing the printed word. I’ll write more on that later. The purpose of this post is to draw your attention to this great new book by Seth Godin titled Linchpin. A linchpin is something that keeps the wheel attached to the axle. Its just a tiny piece of metal, but its role in joining the wheel to the axle and making the whole thing work is indispensable.


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